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Unleashing Generative AI: Shifting from Sales Pitch to Sales Discovery

Sales and Marketing Management

The transition from building seller proficiency on sales pitch to building seller proficiency on sales discovery is just the first step into the brave new world of smarter, more effective AI-powered sales solutions.

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Stop Jumping Through Hoops to Get a Sale

Mr. Inside Sales

So many sales reps are anxious when they speak with a prospect. They know that unless they get these “tough” questions answered, there is no way to move the sale forward. ON DEMAND SALES TRAINING THAT GETS RESULTS! It seems they are afraid and think things like: “Will they like my product or service?” “Am

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Why Women Excel in Sales

Sales and Marketing Management

Innovative sales organizations of the future would do well to diversify their salesforce, their executive leadership team, and to work to rectify gender inequality in the workplace. The post Why Women Excel in Sales appeared first on Sales & Marketing Management. Women have the traits that excellent salespeople possess.

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AI In Sales: Mind the Gap!

Sales 2.0

This is the fourth in a series of interviews I am conducting with subject matter experts and practitioners in the sales profession. I am examining where we are today with AI in sales and where we are going. AI as a sales assistant The most exciting application of AI will be as a sales assistant.

Sales 195
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Maximizing Sales Training ROI with eLearning

Speaker: Ray Makela, CEO Sales Readiness Group

Companies spend about $20 billion a year on various forms of sales training. Still, many sales leaders report low ROIs from their sales training initiatives. So how can you ensure that your investment in sales training is producing excellent results. Leverage eLearning to maximize sales training results.

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The Difference Between Sales and Presales

Sales and Marketing Management

By understanding the differences between sales and presales and how they work in unison, businesses can better engage with customers in more meaningful ways that can move the needle in conversion. The post The Difference Between Sales and Presales appeared first on Sales & Marketing Management.

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Sales Compensation Does Not Stand Alone

Sales and Marketing Management

Updating the sales compensation program might improve sales productivity but getting companion programs right is just as important or maybe more so. The post Sales Compensation Does Not Stand Alone appeared first on Sales & Marketing Management.

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Amy Franko on Creating a Sales Enablement Center of Excellence

Sales and Marketing Management

In this podcast episode, we dive deeper into an article Amy wrote for a Sales & Marketing Management entitled “How to Create a Sales Enablement Center of Excellence.” The post Amy Franko on Creating a Sales Enablement Center of Excellence appeared first on Sales & Marketing Management.

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The Top 10 Sales and Sales Leadership Articles of 2022

Understanding the Sales Force

But it's also the time of year when I publish my list of the Top 10 Sales and Sales Leadership Articles of the year. And of course, as we move ever closer to the holidays, there are lists aplenty on the Top Gadgets, Luxury Items, Gifts for Her, Gifts for Him and Gifts for Kids to peruse.

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Become a Sales Coach

Steven Rosen

5 Ways top sales managers become a sales coach! Sales coaching is the most important sales management activity for driving sales performance. If a sales manager could transform into an elite, top-level sales coach overnight, the impact on sales results would be outright amazing!

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The Best Learning Methodologies for Developing Elite Sales Leaders

Speaker: Steven Rosen MBA, Author, Executive Coach, Speaker and Top 50 Sales Influencer

It is well recognised that the frontline sales managers are the key to driving performance in sales organizations. If you had to choose between investing in sales manager training vs sales rep training what would you do? The challenge is, that the road to success in developing your sales leaders is fraught with pot holes.

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Why Sales Enablement Matters More Than Ever

Sales and Marketing Management

The tech stack tools that helping power sales enablement efforts are only part of the solution. A thorough understanding of what sales enablement is and how to assess it in your company is vital. The post Why Sales Enablement Matters More Than Ever appeared first on Sales & Marketing Management.

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AI In Sales: Seize the Opportunity

Sales 2.0

This is the third in a series of interviews I am conducting with subject matter experts and practitioners in the sales profession. I am examining where we are today with AI in sales and where we are going. Regie helps sales, marketing, and success teams write engaging content faster using AI. Do you agree with that?

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Does Sales Compensation Have to Be So Complicated?

Sales and Marketing Management

Mark Shopmeyer, co-founder and co-CEO of sales commission software startup CaptivateIQ, says sales compensation plans don't have to be the headache they are for many companies. The post Does Sales Compensation Have to Be So Complicated? appeared first on Sales & Marketing Management.

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Take Your Sales Team from Subpar to Superstar with These 5 Sales Coaching Tips

Sales and Marketing Management

A significant number of barriers stand in the way of effective sales coaching. The post Take Your Sales Team from Subpar to Superstar with These 5 Sales Coaching Tips appeared first on Sales & Marketing Management. Here's how to overcome them.

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Your Next Sales Coach is a Machine

Speaker: Matt McDarby & Dan Smaida, Managing Directors, Specialized Sales Systems

The pace of change in most sales organizations means sellers must constantly update and refine their skills to survive. Most sales managers know this, but suffer from three conditions that limit their opportunity to help: Too many people, too much ground to cover, and not enough time for developing people.

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4 Types of Sales Positions That Can Never Be Replaced by AI

Understanding the Sales Force

I began debunking sales articles when the first ones predicting the death of selling appeared circa 2008. Later, articles predicting the end of selling became both more prolific and more specific including the certain death of: Solution Selling Cold Calling Consultative Selling Sales Process SPIN Selling and more.

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10 Ways to Use Buyer Intent Data for B2B Sales Teams

Sales and Marketing Management

By understanding their customer's journey and their needs, sales teams can better target their customers and optimize the sales process. The post 10 Ways to Use Buyer Intent Data for B2B Sales Teams appeared first on Sales & Marketing Management.

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How Marketing and Sales Can be Winning Teammates

Sales and Marketing Management

Marketing-sales relationship building requires a sincere willingness from both sides to make it happen. The post How Marketing and Sales Can be Winning Teammates appeared first on Sales & Marketing Management. The process never ends and probably won’t be easy. But keep pushing.

Sales 296
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Skyrocket Your Sales: Proven Strategies for Success

Sales and Marketing Management

The right sales strategy can help you better understand your customers and develop a better relationship with them. Have you got these essential components of a comprehensive sales strategy in place? The post Skyrocket Your Sales: Proven Strategies for Success appeared first on Sales & Marketing Management.

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The Modern Essentials for Sales Onboarding Effectiveness

Speaker: Mike Kunkle, Founder & Sales Transformation Architect, Transforming Sales Results LLC

Traditional sales onboarding methods have not produced a strong return on investment or moved the needle on the sales metrics that matter. The way that top-performing organizations onboard new employees has changed significantly over the last five years.

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Are You a Gold Medal Sales Manager?

Sales and Marketing Management

The post Are You a Gold Medal Sales Manager? appeared first on Sales & Marketing Management. It’s been said that people will run really fast for two reasons: to win a gold medal and to get away from a German Shepherd. Only one of these reasons, however, generates sustained success. Can you guess which one?

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A Scientific 5-Step Method to Hire Superstar Sales Reps

Sales and Marketing Management

Five steps that give you a consistent and scientific method to assess sales candidates and hire applicants who have crucial work-related qualities like your company’s superstar sales reps. The post A Scientific 5-Step Method to Hire Superstar Sales Reps appeared first on Sales & Marketing Management.

Sales 296
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The Sales Metrics That Every Manager Should Be Tracking

Sales and Marketing Management

Sales trainer Amy Franko shares highlights from a webinar she presented recently for SMM Connect on the most important metrics for sales managers to monitor. She talks about how she goes to market and how companies can be smarter buyers of sales training.

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How Sales Enablement Can Improve Virtual Selling

Sales and Marketing Management

Virtual selling will continue to play a pivotal role in sales organizations, whether they have fully remote, in-person or hybrid work environments. The post How Sales Enablement Can Improve Virtual Selling appeared first on Sales & Marketing Management. But with its wide adoption comes a new skill set to learn.

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Reinforcement: The Key to B2B Sales Rep Training

Will your B2B sales rep training program result in long-lasting sales performance improvement? Download this whitepaper – Training Reinforcement - Critical For B2B Sales Reps – to learn how to strategically develop your B2B sales training reinforcement and maximize sales rep behavior change (and your ROI).

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The Fearless Sales Leader

Steven Rosen

The Fearless Sales Leader. Fearless sales leaders know that business success is defined as achieving an objective or goal. Sales leaders are accountable for making the company’s sales objectives and sales objectives equal success. Sales leaders believe it is their job to develop their sales managers.

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What’s Behind Sales and Marketing Misalignment?

Sales and Marketing Management

Sridhar Ramanathan - co-founder and chief operating officer of Aventi Group - expounds on why misalignment occurs so often between B2B sales and marketing teams, and how to fix it. The post What’s Behind Sales and Marketing Misalignment? appeared first on Sales & Marketing Management.

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How to Measure Sales and Marketing Alignment

Sales and Marketing Management

Failure to align sales KPIs and marketing KPIs means the whole team may be working toward different goals. A closer look at what KPIs to focus on to achieve sales and marketing alignment. The post How to Measure Sales and Marketing Alignment appeared first on Sales & Marketing Management.

Sales 315
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5 Relationship Building Tips for Improving Sales Performance

Sales and Marketing Management

A sales rep can’t make every sale, but the reality is there’s more going on than just selling a product or service. The post 5 Relationship Building Tips for Improving Sales Performance appeared first on Sales & Marketing Management.

Sales 317
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2019 State of Sales Coaching: Managers, Reps, and Enablement Pros Weigh In

Speaker: Henry Bruckstein, Founder at Canam Research, and Jake Miller, Product Marketing Manager at Allego

Virtually every sales organization sees the value of good sales coaching. Join Henry Bruckstein, Founder of Canam Research, and Jake Miller, product marketing manager at Allego, to learn why--and more--from the new 2019 State of Sales Coaching survey. So why do so few organizations do it systematically and well?

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Best Sales Prospecting Power Tips

Score More Sales

In a recent post , I shared the calling strategy from Ryan Reisert that proves how your math of sales has been lying to you. If you are a sales leader that says more calls equal more meetings, that is not true. Ryan proves that time and time again.

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Can Malcom Gladwell Explain the Sales Hiring Problem?

Understanding the Sales Force

CEOs, Sales Leaders, Sales Managers and HR Directors are under water when it comes to sales selection. They get it right about 50% of the time and that includes salespeople who stay but underperform. After reading Malcom Gladwell's book, Talking to Strangers , I can finally explain why the success rate is so low.

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It’s Time to Update the Sales Agent’s Compensation

Sales and Marketing Management

So why are companies stuck in the mindset that a low salary plus commission is the best way to drive sales performance? The post It’s Time to Update the Sales Agent’s Compensation appeared first on Sales & Marketing Management. Higher base pay fosters better performance and affective commitment.

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Dan Gottlieb on ChatGPT’s Use In B2B Sales

Sales and Marketing Management

Dan Gottlieb, senior director analyst in the Gartner for Sales practice, admits he's hustling to stay ahead of the impact of ChatGPT and similar AI-powered technology. The post Dan Gottlieb on ChatGPT’s Use In B2B Sales appeared first on Sales & Marketing Management.

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Product Sales Training – Transformed for Results

Traditional product sales training doesn’t always work for dispersed sales reps who can’t attend Demo Days or Lunch ‘N Learns. Choosing the right product sales training partner will have a significant impact on sales reps’ expertise and results. Drive more sales. Differentiate competitive advantages.

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One Trait That Top-Performing Sales Managers Share

Sales and Marketing Management

To achieve top sales performance, you don’t need a sales team dominated by business degrees from Harvard or resumes full of eye-popping company logos. The post One Trait That Top-Performing Sales Managers Share appeared first on Sales & Marketing Management.

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Sales Enablement Statistics

Sales and Marketing Management

Need proof of sales enablement’s vital role in revenue generation? The post Sales Enablement Statistics appeared first on Sales & Marketing Management. Here are some eye-opening statistics culled from various sources.

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5 Top Priorities for Sales Leaders in 2023 to Boost Team Productivity

Sales and Marketing Management

To make the most out of your hires and increase sales without breaking your budget, here are five tips for sales leaders. The post 5 Top Priorities for Sales Leaders in 2023 to Boost Team Productivity appeared first on Sales & Marketing Management.

Sales 296
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How Account-Based Marketing and Sales Work Together

Sales and Marketing Management

These six proven ABM strategies can help increase sales at your company. The post How Account-Based Marketing and Sales Work Together appeared first on Sales & Marketing Management.

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Buyer's Guide: Best-of-Breed Sales Enablement

The results are in—companies who have sales enablement consistently report higher win rates than companies who don’t. This guide will help you understand: The subcategories of sales enablement. How to set up your best-of-breed sales enablement ecosystem. The best-of-breed and single-vendor approaches. Download the guide today!