Sales Hacker

AUGUST 7, 2020

Showcase Workshop. SAP Customer Experience. Dialog Semiconductor. Sarah Bennett. Trish Bertuzzi. Founder & CEO. The Bridge Group, Inc. Millie Blackwell. President and Co-Founder. Lindsey Boggs. Digital Sales and Development Manager. Glenda Brady. VP Europe Sales, Presales and Marketing. Orange Business Services. Billie Briones.

Demand Generation Agencies 121

Demand Generation Agencies Hiring Enterprise Enterprise 121

Sales Hacker

DECEMBER 18, 2019

I saw a CRO lose their job the other day, not because they missed their new business number but because their churn in the upper segments was too high. By bigger players, I mean the Microsofts, Salesforces,and SAPs of the world. 8: Adoption is the new ARR. It’s about usage. How are you measuring if and how a customer uses your product?

Trends 58

Trends Hiring Top of Funnel Ideal Customer Profile 58

Highspot

FEBRUARY 28, 2019

This was the scene at Highspot Momentum 2019 — our excuse to spend two days celebrating (and analyzing) our collective wins, learning from customers including Apptio , SAP Concur , and PitchBook, and getting energized about the year ahead. Look to leadership : If your SKO involves multiple departments, connect with those department heads.

SAP 53

SAP Intent Promotion Lead Rank 53

LeveragePoint

NOVEMBER 1, 2019

So you would look at the software companies like the Microsofts and the SAPs with very high profit margins, and the pricing discipline at the heart of their pricing process is value-based pricing. My role is to go to the marketing managers and tell them, “hey, in your marketing plan, what are you doing around customer segmentation?”

Webinar Metrics 20

Webinar Metrics Strategy Margin Case Study 20

Partners in Excellence

FEBRUARY 4, 2013

I’m grateful to SAP for sponsoring this outstanding piece. Over 24K air miles across 2 continents, over 25 segments, 14 hotels, and countless conference rooms. The guide contains thought leadership pieces, market research, video’s, infographics, and other materials. The following article, is my introduction in the Guide.

Hotels 91

Hotels Skype SAP Conference 91