Zoominfo

MAY 9, 2021

Let’s say you work at a financial technology (fintech) company that sells software for credit unions, investment firms, and commercial banks. Case Study: Akrobi doubles pipeline with ZoomInfo WebSights. Now, imagine two prospects working for different organizations. One business is an ideal fit. Not so much.

Ideal Customer Profile 147

Ideal Customer Profile Google Analytics Strategy Google 147

Nutshell

JUNE 5, 2020

To get your creative juices flowing, I’ve listed five surprising sales case studies to inspire your next “out-of-the-box” campaign. When GumGum , an AI image recognition software firm, wanted to reach decision-makers at T-mobile, they knew that traveling the beaten path of sending outbound emails wouldn’t work. . The rap was a success.

Case Study 96

Case Study Paid Content Study Ideal Customer Profile 96

Salesmate

MARCH 19, 2021

And live chat software is the ideal tool for boosting customer support. So, before your prospect’s patience runs out and you have to say, Implement a live chat software that puts an end to all your customer related issues. What is live chat software? How does a live chat software work? Ease of use . Value for money .

Software 120

Software Software Lead Rank Lead Scoring 120

Zoominfo

MAY 9, 2021

Let’s say you work at a financial technology (fintech) company that sells software for credit unions, investment firms, and commercial banks. Like with any demand generation strategy , you need to parse the data to understand the following two elements: Buyer profiles : Whom do we want to do business with? One business is an ideal fit.

Ideal Customer Profile 130

Ideal Customer Profile Google Analytics Strategy Google 130

The Spiff Blog

AUGUST 22, 2023

We offer six specific RevOps strategies that reduce costs and ultimately drive revenue– even if you have limited resources. The RevOps Essentials Before we get into the specific strategies, there are a few prerequisites to making these strategies work. Many of these strategies are built upon insights derived from data analysis.

Strategy 74

Strategy Compensation Commission ROI 74

PandaDoc

APRIL 24, 2023

You’re probably here because you want to build a successful sales enablement strategy for your business. Read on to discover how to create effective sales strategies through the power of enablement and turn your team into an all-star performance machine. What is a sales enablement strategy? You’ve come to the right place!

Sales Enablement 52

Sales Enablement Webinar Metrics Strategy Top of Funnel 52

BuzzBoard

FEBRUARY 26, 2024

Gleaning insights from larger agencies’ strategies and missteps can help refine your offerings and deliver higher client value. Small organizations constantly find themselves seeking strategies to challenge larger agencies. However, it’s not about the size of your agency, but the strategy and determination behind it.

Webinar Metrics 52

Webinar Metrics Strategy Scale Case Study 52

Zoominfo

FEBRUARY 25, 2021

Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. The key to a sound content marketing strategy is mapping messaging to a sales funnel. What Is Lead Generation?

Lead Generation 177

Lead Generation Lead Rank Lead Scoring Sales Qualified Lead 177

Sales and Marketing Management

MARCH 27, 2019

Author: Mike DeLeonardis, President, North America at beqom Seventy-nine percent of companies say that increasing sales productivity is a strategy they’re using to reach growth targets in 2019, but actually meeting this goal may be a challenge as only 35 percent of average-performing sales reps’ time actually goes to selling.

Strategy 223

Strategy Compensation Incentives Incentive 223

Sales and Marketing Management

FEBRUARY 5, 2021

The long answer involves a play-by-play of how best to strengthen your sales engagement strategy so your brand’s messaging will be more likely to hit home. . A comprehensive sales engagement software can facilitate email/call/SMS sequencing, monitor engagement, and maintain well-oiled workflows throughout your sales department.

Scale 177

Scale Maximizer Strategy How To 177

Zoominfo

AUGUST 5, 2021

The Elements of a Winning Sales Enablement Strategy for 2021. Making such an involved process work starts with strategy. Make sure your reps have access to your full array of customer testimonials, social proof articles, and case studies. It’s about helping your sales organization do what they do best.

Sales Enablement 130

Sales Enablement Webinar Metrics Top of Funnel Strategy 130

LeadFuze

JULY 3, 2023

In this post, we’ll delve into strategies such as identifying customer pain points, tailoring solutions based on these needs, and leveraging real-world examples through case studies and proven success stories. Furthermore, educating customers serves as an effective differentiation strategy while facilitating their buyer journey.

Lead Rank 52

Lead Rank Lead Scoring Webinar Metrics Case Study 52

Sales and Marketing Management

FEBRUARY 5, 2021

The long answer involves a play-by-play of how best to strengthen your sales engagement strategy so your brand’s messaging will be more likely to hit home. . A comprehensive sales engagement software can facilitate email/call/SMS sequencing, monitor engagement, and maintain well-oiled workflows throughout your sales department.

Maximizer 156

Maximizer Strategy Lead Rank Lead Scoring 156

Bigtincan

OCTOBER 11, 2021

The solution, in our experience, is modern training software that allows sales reps to find and review product information exactly when it’s needed by using techniques like just-in-time learning (reps can look up answers as needed) and microlearning (short lessons for improved knowledge retention). But that’s no longer true.

Fashion 105

Fashion Software Software Training 105

Highspot

OCTOBER 11, 2023

Read on as we break down why strong sales management matters, along with proven strategies to achieve it. They act as the bridge between the sales department and upper management, ensuring that sales strategies are implemented effectively and results are measured accurately.

Sales Management 59

Sales Management Strategy Lead Rank Lead Scoring 59

Pipeliner

APRIL 9, 2021

With so many strategies and tools available for small business marketing, it can be challenging to choose a plan. Whether you are looking for business-to-business marketing ideas for winery suppliers or catering services, a few strategies will work in any campaign. Market Research. Relationship Management.

Industry 98

Industry B2B Strategy Social Media 98

HeavyHitter Sales

NOVEMBER 25, 2011

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: Heavy Hitter Sales Linguistics: 101 Advanced Sales Call Strategies for Senior Salespeople. Martin: Heavy Hitter Sales Wisdom: Proven Sales Warfare Strategies, Secrets of Persuasion, and Common-Sense Tips for Success. Closing Techniques Using Sales Linguistics.

Software 103

Software Software Strategy Hiring 103

BuzzBoard

FEBRUARY 26, 2024

Introduction to SMB Sales Lead Generation Strategies Lead generation for small businesses, also known as SMBs (Small and Medium-sized Businesses), is a crucial element instrumental in entering and surviving in the expansive, challenging market. Awareness of these factors drives effective lead generation strategies.

Lead Generation 52

Lead Generation Lead Rank Lead Scoring Leads 52

Zoominfo

JANUARY 18, 2021

It’s time to give your CRM strategy a data-driven makeover. CRM is the fastest-growing enterprise application software category for a reason — it works. Below are some core steps you need to take in order to build out a successful CRM strategy for your B2B business. What Is CRM, And Why Do You Need One?

CRM 100

CRM Ideal Customer Profile Data Strategy 100

Vengreso

JANUARY 28, 2022

Sales enablement is like the piping or internal stuff that prepares sellers to go out and perform well, from software and training to scripts and content. Why Use Sales Engagement Software? Ultimately, using a sales engagement software will make your salespeople more efficient when prospecting.

Examples 123

Examples Strategy Lead Rank Lead Scoring 123

eGrabber

MARCH 27, 2020

Another study states that sales people have very less selling time. But before diving into the strategies to improve sales productivity, let us first understand what sales productivity is. 6 Strategies to Improve Sales Productivity. Studies reveal that every year 25%-30% of the prospect information becomes inaccurate.

Ideal Customer Profile 132

Ideal Customer Profile Webinar Metrics Strategy Maximizer 132

LeadBoxer

DECEMBER 8, 2019

If your primary marketing strategy has been to “cast a wide net”, consider only going after your white whales – your ideal accounts – instead. Account-based marketing (ABM) is a strategy of making marketing decisions based on the characteristics of target accounts and prospects. Not seeing the sort of close rates you want?

Account Based Marketing 89

Account Based Marketing Account Software Software 89

Pipeline

APRIL 1, 2024

The best way here is to opt for reliable logistics CRM software with lead management features. You can create engaging emails in seconds with the AI email assistant and automate your email marketing , freeing up your team’s time to focus on strategies and improvements. Related: How To Write Sales Emails With AI In Sales CRM Software 5.

Lead Rank 52

Lead Rank Lead Scoring Pipeline Sales Qualified Lead 52

HeavyHitter Sales

MARCH 30, 2017

  I’ve had the privilege to consult with over one hundred and seventy-five technology companies as a sales trainer, sales enablement consultant, and win-loss study researcher.  As part of a recent client engagement, I conducted a study to determine DiscoverOrg’s contact data accuracy.   About Steve W.

Study 60

Study Data Penetration Decision Maker 60

Zoominfo

AUGUST 5, 2021

The Elements of a Winning Sales Enablement Strategy for 2021 Sales enablement is a process that stretches across the sales cycle, from prospecting to customer success. Making such an involved process work starts with strategy. Case studies, webinars, and other marketing automations like email newsletters are good for getting leads.

Sales Enablement 100

Sales Enablement Webinar Metrics Top of Funnel Strategy 100

Tony Hughes

NOVEMBER 4, 2018

Customer Relationship Management needs to be a strategy that’s focused on creating the best possible customer experience, supported by well defined processes that are enabled by technology and with everything being driven by managers and staff committed to a customer-centric culture. Change management and executive commitment are essential.

CRM 82

CRM Strategy Customer Epiphany 82

LinkedFusion

OCTOBER 11, 2023

Every company’s growth strategy must include lead generation, which has developed considerably in the digital age. Content marketing, social media marketing, email marketing, and SEO are some of the strategies to get more customers to your business. These can also include CRM software, lead capture forms, and email marketing.

Lead Generation 52

Lead Generation Small Business Small Business Ideal Customer Profile 52

Mereo

JANUARY 27, 2021

While B2B product management teams around the globe are convening to refresh their solution strategy for the next two to five years, most will never actually succeed. In today’s competitive environment, simply having a solution strategy is no longer enough. Read on for proven, expert validation strategies.

Strategy 88

Strategy Airlines Decision Maker Case Study 88

Sales and Marketing Management

APRIL 13, 2017

This has been documented in recent purchase studies by SiriusDecisions, IDC and Hubspot. Software, sales and marketing leaders need to start thinking differently for greater sales enablement and revenue generation. Alignment – For faster revenue growth, sales and marketing leaders need to align on strategy and tactics, more than ever.

Top of Funnel 189

Top of Funnel B2B Strategy Referrals 189

The Spiff Blog

JANUARY 12, 2022

Compensation strategy is a core factor that plays a role in any business’s ability to be successful. Often, when “bigger” issues arise, we tuck our compensation strategy away in the back of our minds and promise to revisit the topic when we have the time. You know, the pyramid we all studied in Psych 101?

Compensation 52

Compensation Strategy Salary Commission 52

LeadFuze

JULY 5, 2023

We’ll explore strategies for understanding your prospective customer’s circumstances, crafting personalized introductions, preparing for objections effectively, encouraging two-way communication and showcasing unique features early on in the call. This could be something as simple as “ Hello.

Webinar Metrics 52

Webinar Metrics Hiring Strategy B2C 52

LeadFuze

JULY 23, 2023

In this blog post, we will delve into effective strategies on how to respond to no response , providing practical tips for crafting powerful follow-ups that improve your chances of getting a reply. The Role of Subject Lines in Email Open Rates Your initial email strategy plays a crucial role here.

Strategy 52

Strategy How To Follow-up Hubspot 52

LeadFuze

SEPTEMBER 2, 2023

Let’s delve deeper into this key strategy for sales success. A well-executed lead nurturing strategy can supercharge your business growth. A study by Annuitas Group shows nurtured leads make purchases 47% larger than those made by non-nurtured ones. It’s about building relationships with potential customers or leads.

Lead Nurturing 52

Lead Nurturing Lead Rank Lead Scoring Webinar Metrics 52

Sales and Marketing Management

SEPTEMBER 8, 2018

Your business, marketing, sales, and content strategies are surely different than your competitors’ strategies. That is why, in today’s post, I’ll reveal how email autoresponders represent one of the most effective strategies for turning cold visitors into loyal customers. Here’s a sequence example that you should study.

Case Study 237

Case Study Discount Webinar Metrics How To 237

Zoominfo

JULY 23, 2020

In a study conducted by Drift , 58% of companies they reached out to, never responded at all (at all!). Share Case Studies. Case studies about customer success are a great way to convince warm leads that are still on the fence that your product has real value. Use Your CRM Software.

Sales Qualified Lead 246

Sales Qualified Lead Lead Rank Lead Scoring Leads 246

Allego

APRIL 30, 2019

In the past, Gish would have simply resorted to using video conference software to hold a live training, but this method was cumbersome and offered no audit trail, which is critical for pharma companies. A Two-Part Strategy to Certify Reps. Compliance was adamant that we had to certify them on the new content,” said Gish.

Case Study 67

Case Study Pharmaceuticals Study Video 67

HeavyHitter Sales

JULY 1, 2011

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: Heavy Hitter Sales Linguistics: 101 Advanced Sales Call Strategies for Senior Salespeople. Martin: Heavy Hitter Sales Wisdom: Proven Sales Warfare Strategies, Secrets of Persuasion, and Common-Sense Tips for Success. Closing Techniques Using Sales Linguistics.

Study 163

Study Lead Rank Lead Scoring Penetration 163