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Solution Selling Is Exactly What Today’s Buyer Wants

Sales Hacker

Have you ever walked into a store, told the salesperson what your requirements were, and they pointed you in the direction of the solution that answered your needs? You’ve just been “solution-sold.”. Solution selling gained traction in the 1980s and has been popular ever since. What is solution selling?

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Solution Selling: The Ultimate Guide

Hubspot Sales

You've probably heard of solution selling — it might even be your strategy of choice. Solution selling is one of the best ways salespeople can sell with empathy. In some cases, selling a product for the sake of selling a product can be fairly surface level. When Is Solution Selling Used?

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Transactional selling vs solution selling: How to mix & match strategies

Close

Transactional selling and solution selling are vastly different—one is generally used in one-time, B2C sales and the other is a long-term, repeat relationship that is generally B2B. But what can transactional sellers learn from the solution selling method?

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Do Your Account-Based Selling Teams Need a Strategy?

No More Cold Calling

Do sales organizations really need a B2B sales strategy? They’re in control, so shouldn’t account-based selling pros just be prepared to wing it? Besides, developing and implementing any strategy—whether for sales, service, marketing, or products—can take weeks or months. Is Your Solution Selling Strategy Working?

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What Is Solution Selling and How to Adapt to Changing Consumer Psychology

Crunchbase

You may have heard the rumors: Solution selling is dead. Solution selling is far from dead; it’s simply evolving based on changes in the sales environment and consumer mindset. We’ll go over what solution selling is, when to use it, and the psychology of today’s buyer. Image Source.

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Product Selling vs Solution Selling w/Scott Crosley

InsideSales.com

Read on to learn how the prospect theory can help you move from product and solution selling to value selling. RELATED: Creating Value for Customers – 5 Strategies for Value Selling In this article: How the Shift from Product and Solution Selling to Value Selling Began How to Start Selling Value How to Visualize […].

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Solution selling for the modern sales team

PandaDoc

Solution selling has earned itself a bad rap in recent years as buyer behaviors and the role of the sales rep have both changed drastically. So is there still value in solution selling that can be harnessed if this classic sales philosophy is approached with a fresher, modernized mindset? The answer is yes!