article thumbnail

The Importance of VoIP in a B2B Sales Strategy

Sales and Marketing Management

Communication is the basis of any solid sales platform and a handful of VoIP strategies can help to maximize your current efforts. Seamus Dunne is sales manager at Conversation Piece , an Irish telecommunications and data company. So, what utilities should be employed and what are the benefits associated with each?

article thumbnail

MindTickle Partnerships Add Firepower to Customers’ Vertical GTM Strategy

Mindtickle

Having a vertical go-to-market strategy has become increasingly important for companies today. While many technology products and solutions have historically been sold horizontally — across many industries — having a vertical-specific go-to-market strategy allows companies to capitalize on growth potential in particular markets.

Strategy 105
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Sales Talk for CEOs: A Step-By-Step Guide to Setting Up a Successful Channel Strategy with Bruce Stuart (S3:E8)

Alice Heiman

Do you have a channel strategy in place? You may have channel partners as part of your Go To Market Strategy, but do you have a strategy that includes how you will support your partners’ success? In this episode, Bruce will take us through each step in the process of setting up a channel strategy. Click to tweet.

article thumbnail

Mindtickle Partnerships Add Firepower to Customers’ Vertical GTM Strategy

Mindtickle

Having a vertical go-to-market strategy has become increasingly important for companies today. While many technology products and solutions have historically been sold horizontally — across many industries — having a vertical-specific go-to-market strategy allows companies to capitalize on growth potential in particular markets.

article thumbnail

Will You Take The Road Less Travelled or the Path of Least Resistance?

Bernadette McClelland

Prior to leaving Australia I had entered into a partnership with Anecdote International , and continue to thoroughly enjoy facilitating their Story Powered Sales Program with an amazing, global telecommunication company (message me separately to find out more because it is a game changer). Click here to join!

Travel 195
article thumbnail

Sales Talk for CEOs: A 30 Year Perspective on Scaling a Startup with Doug Frazier (S3:E9)

Alice Heiman

It wasn’t until he discovered a genius channel strategy that he made the transition out of sales management. 12:52] – Certification as a channel strategy. [24:03] But it’s impossible to grow beyond the startup phase if you are spending 15 days a month on the road selling. 6:20] – CRM before Salesforce. [12:52]

Scale 69
article thumbnail

Hear how Matt Fok grew his company leveraging existing customers

Alice Heiman

Rather than hire a sales force, Matt has employed two sales strategies. About Our Guest: Matt Fok is a leading expert in digital transformation, business strategy, and the digital partner network ecosystem. eZ-Xpo provides the middle of the funnel nurture interactions virtually. We need both hybrid events and in-person virtual.