Lead Generation Marketing 101: How to Find Leads Your Sales Team Wants to Close
Zoominfo
JANUARY 8, 2021
When a prospect starts your free trial or downloads a white paper, you need to keep them engaged with your brand. Take Twitter, for instance. Chances are you can reach your ideal B2B customers — including influencers and decision-makers — on Twitter. That’s where your inbound email and social media marketing come in.
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