The ROI Guy

AUGUST 24, 2018

Alinean ValueStory™ Cloud integrates the information sharing of the captured lead, customer intelligence and report link real-time with most popular MAP solutions including: • Eloqua • Marketo • Pardot • UNICA • Hubspot And if you use a MAP not on this list, interfacing to most other platforms is easy, with our interactive content connector and simple “form post” interface.

ROI 43

ROI Campaigns Unica Comparison 43

Allego

SEPTEMBER 24, 2020

“When I moved to UNICA my role was sales ops. Selling today is harder than ever. Buyers have unlimited access to information and compare vendors and solutions without ever interacting with sellers. At the same time, more teams are working remotely.

Unica 68

Unica Demand Generation Sales Enablement Pivotal 68

Allego

MARCH 26, 2019

About eight years ago, Yuchun Lee sold his first start-up, Unica to IBM, for a half a billion dollars. Sales training and enablement teams allocate 90% of sales learning resources to formal training programs that involve flying in geographically distributed reps for marathon PowerPoint presentations. Reps try to cram on product knowledge and sales skills while occasionally staring at the clock thinking about all the business they could be closing if they were out in the field.

Unica 60

Unica Banking Video Distribution 60

Velocify

FEBRUARY 11, 2013

3] Unica Trends Survey, 11 Key Marketing Trends for 2011, 2011. As Valentine’s Day approaches, we thought we’d take a lighthearted twist on a recent text messaging study we conducted by comparing text messaging usage and etiquette in both business and love. As it turns out, nurturing a lead is surprisingly similar to nurturing a personal relationship. Whether you are texting to win love or business, there are several similarities required to build trust and ultimately a relationship.

Leads360 86

Leads360 Unica Leads Revenue 86