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6 Sales Tech Trends to Watch in 2020 (Based on Interviews with 250+ Vendors)

Sales Hacker

I’ve interacted with more than 250+ sales technology vendors over the past 2 years, and I’ve noticed 6 sales tech trends you should be aware of going into 2020. Every vendor has been touting some sort of artificial intelligence for years now, but the overly puffed up claims turned out to be just that — puffed up exaggerations.

Vendor 52
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Top 20 Sales Tech Vendors to Follow (and Party with) at Dreamforce #DF18

SBI

My Hot Picks for Off-Site SalesTech Vendor Events. It’s a free event with exclusive, in-depth keynotes and breakout sessions with the boldest executives and thought leaders in sales, marketing, and revenue operations, and hands-on workshops with ops experts. Improve revenue and profitability through smarter commercial decisions.

Vendor 106
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Sales Tips: An Untapped Vendor Asset

Customer Centric Selling

Sales Tips: An Untapped Vendor Asset. Sellers and vendors fight hard to expand their customer bases. SaaS vendors are especially vulnerable because customers can switch providers without the need to take book losses and experience major disruption. Don't miss the next public workshop coming to Denver, June 2-5!

Vendor 40
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The Worst 4 Letter Words In Sales

The Pipeline

Don’t take my word, here are some eye-opening insights from TrustRadius’ 2017 The B2B Buying Disconnect: Vendors focus on providing material that buyers don’t find very useful or trustworthy. Vendors overemphasize selection criteria that aren’t important to buyers. Silence Sucks.

Vendor 255
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Digital Revenue Leaders: How to Make Sales & Marketing Integration Your 2020 Strategy

Speaker: Jamie Shanks, CEO, Sales for Life

According to Forrester, 74% of customers choose the vendor that's first to provide them with new value and insights. Next steps to kick-start sales and marketing integration through "insights committee workshops". How have your sales and marketing teams aligned to deliver that value before your competition?

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Why A Sales Technology Ecosystem Is Essential To Growing Your Sales Org

Vendor Neutral

Dan Cilley, Vendor Neutral Dan helps companies clear the fog surrounding the SalesTech selection process. Ed Bilat, StoryTelling Sales Ed's research-based presentations and workshops are approachable, articulated and captivating; his delivery is concise, emotional, and impactful! Enhance your sales organization’s ROI. Our Panelists.

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Sales Tips: Bad Assumption #3 - "I Just Compete with Vendors"

Customer Centric Selling

Sales Tips: Bad Assumption #3 - "I Just Compete with Vendors". There is a tremendous advantage when a salesperson can gain access to a Key Player, take that person from latent to active need, and establish themselves as “Column A” (the vendor that most closely matches the buyer’s requirements).

Vendor 40