I was extremely excited to have the opportunity to have a conversation with Will Barron over at The Salesman Podcast about Sales and Marketing Alignment. I had the chance to share my thoughts on how salespeople can leverage their marketing colleagues to close more business.
In this episode, I talk about the following:
- What exactly Marketing can do for salespeople, the information Sales can ask for and how Marketing can directly support Sales in prospecting.
- An overview of what Marketing is doing that Sales is simply just not aware of. (HINT: It involves helping close more deals.)
Hope you enjoy and share the episode!
The original podcast episode link can be found here