TSE 1284: Why Your Brain Lies To You: Cash Is NOT The Best Motivator
Sales Evangelist
APRIL 30, 2020
Why Your Brain Lies To You: Cash Is NOT The Best Motivator Although money is one of the indicators of growth and success, it’s not necessarily the best motivator when it comes to incentivizing a sales team. However, once those needs are met, incentives that are more material or experiential in nature move people into greater effort.
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