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PODCAST 121: Lessons From Survival Mode: How to Kickstart Your Business with Matt Rizzetta

Sales Hacker

Matt Rizzetta: It was late 2009. Our whole model is built on fighting for PR’s value along the same lines of any other component of the marketing stack, whether it’s paid media or social or advertising. It’s literally post COVID 2020 and the rules have changed. When did you found North 6th? It’s not 2015.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Prior to joining Primary in early 2020, Cassie spent 15 years as a tech operator. Most recently, she held a variety of executive roles at Sailthru from 2013-2020, ultimately becoming the company’s Chief Revenue Officer. I’ve spent 10 years in various Sales and Sales Management roles, both in Paris and London.

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