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Best Digital Sales Room Software Buyer’s Guide

Allego

I’m willing to bet you’re like me when it comes to buying something, whether it’s a new pair of boots or enterprise software. They research independently, engage across multiple channels, and expect a personalized, frictionless buying experience. You’re probably thinking, “That all sounds great, but what does the software actually do?

Software 125
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2021 Gartner Market Guide for Sales Enablement Platforms

Allego

According to Gartner: “By 2026, 30% of B2B sales cycles will be primarily run through a digital sales room, which will be used to manage the customer life cycle. By 2025, 80% of B2B sales interactions between suppliers and buyers will occur in digital channels. It now includes enablement for channel partners and customer groups.