SMB sales playbook — tips, tools, and strategy to increase your wins
PandaDoc
MAY 8, 2024
In 2026, SaaS spending by SMBs is projected to reach $291 billion , constituting 63% of total global spendings. Short sales cycle As opposed to enterprise deals, the SMB sales process is much simpler and doesn’t require large budgets. Enterprise sales cycle can also be enlarged due to objections brought by multiple stakeholders.
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