25+ Account-Based Marketing Tactics & Software Solutions
LeadBoxer
DECEMBER 8, 2019
A data vendor like D&B Hoovers can also help you zero in on accounts that fit your look-alike model. For example, pair a CMO at your organization with a CMO at the prospective company. For example, if you’re an advertising agency, offer a session where you compare the account’s current advertising efforts to their competitors’.
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