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B2B Event Lead Generation – Guide

Cience

And the reason behind this growth is that B2B marketers know how to leverage events for lead generation. In fact, for some industries (like biotechnology and genomics, for example) conferences are far and away the best source of potential customers. Okay, 68% of marketers use events for lead generation. SDR Training.

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Sales Leads – How to Tame a Unicorn

Cience

Here are the conditions: You have a biotechnology company that produces a unique product enabling faster DNA sequencing. Format – appointment setting or lead qualification. Timing (including SDR hiring, training and ramping). Methods of lead acquisition (see below item 5). Number of touches per lead.

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The Magical High-Quality Sales Lead — How to Tame a Unicorn

Cience

Here are the conditions: You have a biotechnology company that produces a unique product enabling faster DNA sequencing. Format – appointment setting or lead qualification. Timing (including SDR hiring, training and ramping). Methods of lead acquisition (see below item 5). Number of touches per lead.