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Outbound Prospecting: Thinking Above The Sales Funnel

The Sales Developers

These steps will eliminate roadblocks (gatekeepers, wrong titles, bad phone numbers, bounced emails, etc.) and allow more time for non-selling activities, like hitting quotas. Most sales funnels follow the 80/20 rule, where 80% of the time is wasted on non-selling activities, such as insufficient data, wrong channels, and bad timing.