Product Led Growth: Turning Salespeople into Sherpas
Sales Hacker
JANUARY 16, 2020
They may even offer incentives, like a discount for paying upfront, to make the expansion process more appealing. The salesperson in a PLG company is like a sherpa on Everest. When speaking with the executive, the story must focus on the ROI they can expect. Getting to the top of Everest isn’t easy. Actions or events.
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