Guest Post: Yikes! We have met the enemy and it is us!
Jonathan Farrington
NOVEMBER 2, 2012
I think this fact is a major reason why senior executives do the Linda Blair head spin (from the 1973 horror film, “The Exorcist” for those too young to have seen it). The bias toward inbound leads in this particular case is a story for another day. This means that 7 in 10 are lying about that information and that includes BANT.
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