article thumbnail

Get Over Your Fear of Marketing Automation Software

SugarCRM

You oftentimes no longer need to reinvent the wheel as there are automated campaign sequences (with extensive rules) that you can adopt, adapt and then customize along with increased WYSIWYG rich text tools. But that’s only because they’ve been way more Internet native and tech savvy than more traditional businesses.

article thumbnail

Get Over Your Fear of Marketing Automation Software

SugarCRM

You oftentimes no longer need to reinvent the wheel as there are automated campaign sequences (with extensive rules) that you can adopt, adapt and then customize along with increased WYSIWYG rich text tools. But that’s only because they’ve been way more Internet native and tech savvy than more traditional businesses.