Inbound or outbound sales—which one should you focus on?
Close.io
OCTOBER 28, 2019
With inbound, the prospect does the searching, the reading of an article, the attending of a webinar, or the scheduling of a free consultation call. The prospect initiates the contact, and that could be as simple as submitting their email for a free ebook, and then later an inbound sales person might email or call them.
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