The ROI Guy

MAY 4, 2006

But these growth figures are still a far cry from the pre-bubble burst years of 1999 through 2001, where double digit growth was the norm. Move from product speeds and feeds to a more value-oriented focus – what opportunities does the prospect have and what quantified value can the solution deliver.

Marketing 40

Marketing Vendor ROI Survey 40

Hubspot Sales

MAY 22, 2018

This post covers tips for writing a business plan, followed by an outline of what to include and business plan examples. If you're planning to start a new athletic clothing business, for example, then you'll need to differentiate yourself from the numerous other athletic clothing brands out there. How to Make a Business Plan.

Top of Funnel 145

Top of Funnel How To Hiring Buyer Persona 145

The ROI Guy

SEPTEMBER 28, 2010

New digital marketing channels have made it more efficient than ever to broadcast marketing messages to prospects, but are the current strategies effective at connecting with and educating ever more skeptical and frugal buyers ? For example, the typical buyer receives over 20 e-mail marketing messages a week, up 32% over the past 4 years.

ROI 49

ROI Social Media Vendor Buyer 49