Growing Revenue: A 3 Step Framework for Acquiring New Business
SBI
SEPTEMBER 4, 2012
New business, to be clear, refers to revenue generated by: Identifying and selling into new accounts, i.e. companies that you haven’t done business with before. Mike contends that because many of today’s sales reps began their career during times of economic prosperity. Do you want to grow revenue? They simply never had to learn how.
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