TSE 1284: Why Your Brain Lies To You: Cash Is NOT The Best Motivator
Sales Evangelist
APRIL 30, 2020
Human beings as emotional creatures Daniel Kahneman won a Nobel Prize in 2002 for his idea about the one thinking vs two thinking, an automatic response versus one's cognitive reflective thinking. The brain then tries to conserve energy with the speed of decision making. It will help them elevate their sales game.
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