MJ Hoffman

APRIL 22, 2019

This helps them hone in on the most lucrative buyer personas and disqualify poor fits. I asked a group of salespeople I was training to describe the purpose of an email subject line. If it were 2005, that would have been a great response. 1) They Over-Qualify. In other words, they over-qualify.

Buyer Persona 69

Buyer Persona Hubspot Account Guarantee 69

Hubspot Sales

MAY 14, 2019

This helps them hone in on the most lucrative buyer personas and disqualify poor fits. I asked a group of salespeople I was training to describe the purpose of an email subject line. If it were 2005, that would have been a great response. The Top Quota-Killing Mistakes. They over-qualify.

Quota 92

Quota Forecasting Buyer Persona Networking 92

Adaptive Business Services

JANUARY 31, 2018

From then until 2005, just about my entire career was in management and ownership positions. In 2005 I was in a different stage in my life and, while I new that I wanted to sell, I also knew that I did not want to be managed. Today we call this a Target Buyer Persona. I started my B2B selling career in 1977.

Cold Calling 54

Cold Calling Buyer Persona Referrals Social Media 54