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Want Better Lead Generation? Get Marketing & Sales in Line

DiscoverOrg Sales

I’ve been involved in sales enablement and lead generation since the term was just getting popularized in the B2B tech sector around 2006. In a recent example, a client of ours in the cyber security space wanted to drive more conversations for sales, efficiently.

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Technology Sales & Marketing - Party Like its 1999?

The ROI Guy

A Q&A with me on latest IT sales and marketing metrics, trends and best practices Is 2006 shaping up to be a good year for IT spending growth? in 2006, with annual growth in software sales leading the way at 7.0%. What can sales teams expect for the rest of 2006? Why are buyers getting harder to reach?