The ROI Guy

OCTOBER 11, 2010

For marketers, the news is good overall. According to research from IDC and Forrester, marketing spending is anticipated to increase between 3 to 5% for 2011. In the current environment, marketers are still being asked to do-more-with-less, driving a significant change in strategies, campaigns and go-to-market channels.

Marketing 40

Marketing Lead Rank Lead Scoring Advertising 40

Increase Sales

AUGUST 18, 2014

The 21st Century has changed how people market their businesses. To attract attention today requires this new channel of content marketing. Yet as in the previous century when paid advertising was King, many of those messages miss the mark and worse yet continue to miss the mark. visits per visitor with 2.89

Marketing 131

Marketing Small Business Small Business Education 131

Pipeliner

APRIL 8, 2021

Social media is an integral and irreplaceable part of the internet. Founded in 2010, Instagram has shown insane growth in the previous decade. It has also made Instagram a favorite among brands for digital marketing purposes. Many businesses take help from some of the top social media marketing agencies to get their work done.

Paid Content 52

Paid Content Small Business Small Business Social Media 52

Platinum Rules for Success

MARCH 22, 2017

The upshot of these market influences is that the differentiated products of yesterday are the commodities of today. Differentiation is, however, the only way to be successful in today’s market. When the war ended, the demand for consumer goods shot up to an all-time high. The commando approach to selling is obsolete.

Scale 48

Scale Up-Sell Referrals Objections 48