Choosing a Small Business CRM Solution
FEBRUARY 27, 2015
I’ve been working at Pipeliner CRM for a year now, and one of the biggest issues I see all the time is the serious confusion that affects small and medium businesses looking either to acquire CRM software or switch from a platform that isn’t working for them or their sales team. The post Choosing a Small Business CRM Solution appeared first on Pipeliner CRM Blog.
The Shortsightedness of Small Business Owners
JULY 3, 2015
Why do small business owners continue to as they say “cut off their noses to spite their faces?” ” This behavior is not just for small business owners, but extends into those in management or any leadership positions. With some small business owners this appears also to be true. We have heard how money is the root of all evil.
The Wisdom Required for Small Business Coaching
JULY 24, 2015
The topic was “inspiration” respective to executive to small business coaching. I was surprised when I received this note from the publisher Ton de Graaf who said my contribution provided him with “an Ah Ha” moment. ” I have remembered these two simple definitions as I continue in my own executive and small business coaching practice.
Lumping Small Business into Big Business Research
MAY 15, 2015
Mid-size to small business have few statistical resources to make strategic marketing or selling decisions. The majority of business research is with the larger firms of 100 employees or more that comprise less than 1% of US businesses. This is why sales referrals are the life blood for many small businesses. Credit www.gratisography.com.
The Misidentification of Small Business Problems Continues
MARCH 20, 2015
Small business problems fall into one of two categories: People. Unfortunately, many leaders misidentify these small business problems as symptoms. ” Every week, I receive at least one call from small business owners who have a “sales problem.” Addressing symptoms is what a lot of business consulting and business coaches do.
Small Business Saturday Is America’s Economic Engine
NOVEMBER 29, 2014
Today’s American economy is driven by small business and today, the Saturday after Thanksgiving, is dedicated as Small Business Saturday. Here are some facts about small businesses here in the US. Small businesses reaped $5.7 28 million small businesses exist in the US. 55% of the jobs are created by small business.
The Unconventional Small Business Brain
JANUARY 17, 2014
If you are in small business, is your brain conventional or unconventional? What makes for small business success where you continue to enjoy and embrace every day? Success in small business is not always about daily dollars or “closing that next big deal.” Or attend a small business to business networking event and again watch and observe.
The Wearing What Hat Reality Drains Small Business Owners
MARCH 27, 2015
With over 70% of all US businesses being non-employed (entrepreneurs without employees) and 97.7% of all businesses being under 20 employes, a recent survey ( Sixth Annual Brother International Small Business ) of small business owners revealed they are truly drained by all the hats they wear. I can personally attest to that fact. Source: U.S.
The Idea Fart Small Business Syndrome
FEBRUARY 13, 2015
Entrepreneurs and small business owners continue to expand local economies. This planning process is viewed as unnecessary, as a waste of time. In some instances, I believe the word plan has become a four letter dirty word for small business professionals. small business ideal customer ideal customer profile sales leads small business owners strategic plan
Brain Farts and Small Business Start Ups
MAY 15, 2012
Being an entrepreneur for many small business start ups begins as a brain fart. ” Whatever prompted the thought to become a small business owner suddenly popped into the brain for many of these enterprising individuals and hence why I call it a brain fart moment similar to the old commercial “I could have had a V-8.” Big mistake. Share on Facebook.
Marketing Automation for Small Businesses
JUNE 9, 2014
The post Marketing Automation for Small Businesses appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion. Best Practices Email Marketing Nurture Marketing Website Tracking
Small Business: How to Increase Revenue with a Customer Relationship Management Solution
JULY 15, 2016
No doubt every small business desires a constant inflow of value consuming customers. While this is great for any business success, it also keeps most business executives in a rat race. As a small business owner, maintaining a steady cash flow was most important to me. I had thought the only way to remain in […]. Entrepreneurs
What Small Business Owners Want and Cannot Seem to Find
SEPTEMBER 4, 2015
The super majority of small business owners want more sales. To achieve that goal requires hard work from one or more good salespeople. Small business owners who are hurting for sales do not have deep pockets to pay for a recruiter. From my experience, small business owners in their desire to just find somebody, anybody, rush to hire the wrong person.
The Biggest Small Business Dilemma
NOVEMBER 7, 2014
Right now possibly the biggest small business dilemma involves technology specific to the apps that will deliver the best results specific to sales productivity and management. There are what I call two shadow problems to this small business dilemma. small business CRM quick fix sales compensation sales productivity small business dilemma
How to Prep Your Small Business for Marketing Software
JULY 21, 2014
The post How to Prep Your Small Business for Marketing Software appeared first on Salesfusion. Best Practices Customer Interaction Email Marketing Website Tracking
The Scary Fear of Numbers Paralyzes Small Businesses
OCTOBER 31, 2014
” For many small businesses they potentially experience Halloween “trick or treat” weekly because of their internal fear of numbers. When working with small businesses, I ask about their metrics including key performance indicators (KPI) to measure their progress and even include a check list as we begin the business planning process. Selling.
Egos Run Amok in the Small Business Quest to Increase Sales
MAY 3, 2012
Yesterday in speaking with a small business owner over lunch (this was a social media Facebook friend that I had yet to meet in person), I realized egos running amok are probably one of the major reasons for the inability to increase sales. ” Usually, he continued with, they (other business to business networking contacts) have asked me for indirect or direct referrals.
Nothing Is Sometimes the Better Path for Small Businesses
AUGUST 22, 2014
Taking action, doing something is usually touted as the better path for growing small businesses. This data runs against the prevailing attitude being sold to small business owners about having an emotionally compelling subject line by many marketing experts. What you can do as a sales professional or small business owner is to run your own test.
Is Your Small Business Online Presence Your Achilles’ Heel?
DECEMBER 26, 2014
Yesterday I received a LinkedIn invite from a second degree connection who said she was a social media and online business consultant. Today, any small business (defined by under 20 employees) must have a viable online presence. With so many small businesses with an online presence, your small business truly must Be the Red Jacket in a Sea of gray suits.
Small Business Owners Have Learned the Power of Web Tools
Fill the Funnel
JULY 2, 2013
Small businesses continue to set the pace of hiring, growth and innovation in the US. Small business owners have learned the power of web tools. Sales and marketing leaders should open a line of communication with these small businesses to learn what is working to help them grow their revenue and customer base. 2008: 64%. 2013: 98%. 2008: 10%. 2013: 87%.
Let Socrates Three Filters Spur Your Small Business Growth
OCTOBER 10, 2014
Are you making your small business growth harder than it could be? Maybe you may wish to consider Socrates Three Filters as a small business growth behavior. However I have learned that if I want the desired result of small business growth, I do need to temper my responses. This increase has also increased my small business growth.
The Brand Befuddlement by Small Businesses
JANUARY 9, 2015
Beyond sales befuddling many small businesses, mention the word brand and receive even more questionable looks. If the consumer (whether it’s a business, a buyer, a voter or a donor) doesn’t pay a premium, make a selection or spread the word, then no brand value exists for that consumer. ”. Over the years many have defined this illusive word. Take Action. Share on Facebook.
The Power of a United Small Business Community
APRIL 3, 2015
Being just one small business owner in a sea of many is difficult. Then he made an outreach to a united small business community of sales trainers to sales coaches asking each of them to leave a comment as the plagiarizer posted this content on LinkedIn Pulse. Strongly, united small business communities can have incredible power. Let me explain.
Symptom Fatigue and Small Business Leadership
APRIL 23, 2012
Symptom fatigue more often than not infects the mindset of small business leadership. These crazy busy small business owners to management and sales executives because of what they believe seek solutions to the symptoms or shadows of the real problems. Possibly a small business coach or sales coach is hired. This symptom, poor productivity within the sales department, is truly a small business leadership problem. The small business owner to the C Suite executive must be actively engaged in any solution to increase sales.
3 Reasons Small Businesses Should Nix Cold Calling
No More Cold Calling
MAY 8, 2014
Small business expert, Megan Totka, explains why cold calling really doesn’t work for SMBs. Small business owners are a target. Here’s what Megan has to say on the matter: “Thanks to the Internet, the modern small business has plenty of tools in its arsenal. Unfortunately, some sales pros and business owners still cling to the cold call. Four deals!
Forward Thinking Small Business Owners Make Time For…
JULY 10, 2015
“Got no time” is not a statement you will hear from any forward thinking small business owners. No, these small business leaders will make time for: Answering the phone. Working ON the business. Even when their schedules are full to even overflowing, these small business leaders will do their best to make time for whatever comes across their desks.
Stop Whining, Start Leading Your Small Business
MARCH 14, 2014
Small business owners and sales management love to whine about poor sales. This report also lists 4 key characteristics of good salespeople for small businesses to large ones. The only problem with this thorough research is Kurlan & Associates failed to address the number one reason why small business salespeople “suck!” Desire. Commitment.
7 Reasons for Your Small Business Sales Woes
JANUARY 15, 2014
Have you ever engaged in “poor me” or “pity party” respective to your small business sales? If you have had this thought more than once, I believe one of the following 7 reasons is why you are having this repetitive small business sales problem. #1 – Social Media Is All I Need to Increase Sales. Hours are long. Sure you are tired.
Big Data Is a Big Advantage for Small Business
MARCH 28, 2014
Earlier this year for my weekly online business column for the Chicago Sun Times/Post Tribune , I discussed what I perceived to be the up and coming small business trends. And for any small business, big data provides a competitive advantage provided the time is invested in analyzing this data relevant to each firm. Share on Facebook.
The H2H Small Business Advantage
FEBRUARY 14, 2014
Being a small business is very tough in a crowded marketplace. With 97.7% of all businesses here in the US under 20 employees, smart professionals quickly seek any small business advantage. Just imagine if those individuals would remember and better yet embrace this small business advantage of H2H, the incredible and measurable results?
Small Business Mobility – Be There or Be Square
JANUARY 10, 2014
Mobile devices are the place to be for any mid-size to small business. The impact of small business mobility can be seen by the recent shipping delay disaster by UPS and others during the 2013 holiday season. Research continues to pour in about how mobility in small business is catapulting sales. Small business mobility is the new reality.
Wading Through the Weasel Words of Small Business Leadership
JANUARY 25, 2013
Years ago one of my coaches discussed the weasel words and I further added to that list as I continued to work with those in small business leadership roles. If you are in a small business leadership role, how many times have you said to yourself, “I am going to try.” Business Leadership business results increase sales small business weasel words
Big Ideas to Make the Most of Small Business Saturday
NOVEMBER 4, 2014
Small Business Saturday, a day set aside to celebrate and shop at small businesses was created four years ago by American Express to rally people to shop local during the busy holiday season. Small Business Saturday is always held on the Saturday after Thanksgiving – this year it’s on November 29th. Have a “Shop Small” Soiree.
Before Your Small Business Jumps into Content Marketing, Read This
OCTOBER 17, 2014
The content marketing bandwagon continues to gain more B2B small business owners and single office/home office (SOHO) entrepreneurs. Without a strategic plan, small business owners and their fellow SOHO companions are engaged in the role of Captain Wing It. small business content marketing ideal customer increase sales sales leads social media strategic thinking
The Absolute Worst Mistake Small Business Professionals Make with LinkedIn
JANUARY 24, 2014
Yes, I agree the following are all significant mistakes made by small business professionals who use LinkedIn. Yet the absolute worst mistake consistently demonstrated by small business professionals is this one: A mindset where technology by its very existence will deliver me business growth (increase sales). Magically, they will: Receive new business?
Why Small Business Sales Training Misses the Mark
SEPTEMBER 7, 2012
Some of the more forward thinking business leaders continually seek small business sales training to improve their business results. Yet for small business owners, most of them cannot afford this luxury. The reason so many small businesses have failed to increase sales is because of poor marketing. Marketing is not selling. Share on Facebook.
5 Small Businesses Excelling on Social
AUGUST 20, 2014
When it comes to social media, it often seems that large businesses get all the buzz, with high-profile marketing campaigns and monumental budgets. The Epicurean Connection , a VerticalResponse customer and small wine and cheese shop in Sonoma, California, is owned by Sheana Davis. Know of any other small businesses who are excelling on social? Epicurean Connection.
The New Small Business Motto Change or Suffer the Consequences
OCTOBER 24, 2014
As I continue to listen to small business owners and independent sales professionals, I realize they may also be experiencing a reluctance to change. Yet the resistance to change insanity continues to prevail for so many small businesses. If you want your small business to thrive and to flourish, then face up to the change. Declining marketshare.
Top Marketing Trends in 2016 and What They Mean for Your Small Business
DECEMBER 8, 2015
Of course, when it comes to business, forecasting is vital. As you’re preparing your 2016 marketing plan, here are some predictions for what the top trends will be in the New Year — and what these trends could mean for your small business. Social media has become the word of mouth by which small businesses can live or die. SEARCH. MOBILE. VIDEO.
What Makes Your Small Business Different?
DECEMBER 6, 2012
Today’s marketplace is very crowed with a new small business popping up every day or so it appears. So what makes your small business different? Additionally, my business model was based upon proven business models and today more is needed. So what makes my small business different? From this information, I set new annual goals.