2011 Competition Demand Generation Facebook 
The ROI Guy
MAY 6, 2010
. “Leading B2B solution providers recognize that old sales and marketing techniques must evolve to meet these new economic buyer demands, and as a result, they are recognizing the need to connect and sell to economic buyers with Alinean -developed assessment, ROI and TCO demand-generation and sales enablement tools.&#
The ROI Guy
JANUARY 17, 2011
Monday, January 17, 2011 Value Selling Tools and the Buying Lifecycle With two economic downturns in the past ten years, buyers are more frugal than ever, demanding that each investment help them do-more-with-less, provide a bottom-line impact, and deliver superior value. CIO Priorities for 2011 Indicate Continued Frugaln.
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The ROI Guy
NOVEMBER 29, 2010
And the shift to “buyer control” has seen the rise of new retail channels and marketing sites with substantial competitive impact for those that embraced and leveraged the shift, and those that lagged behind. And this is but a fraction of the customization that could be made to personalize content. Death of a Salesman?
The ROI Guy
SEPTEMBER 9, 2010
The new go-to market models are shaped by buying organizations who are forced to do-more-with-less, as a result, putting pressure on solution providers to demonstrate clearly how proposed solutions can help prospects drive savings, improve competitive advantage and deliver bottom-line impact. IT Budgets into 2011 - Robbing Peter to Pay Paul?
The ROI Guy
SEPTEMBER 16, 2010
The lack of preparation has been directly shown to drive inefficient conversion, longer sales cycles, more discounting, and higher competitive losses. Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. SiriusDecisions Perspectives.
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