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Why Telemarketing Remains the Unsung Hero of Lead Generation

The Sales Association

Sharing best practices in sales and sales management www.salesassociation.org. Sunday, May 22, 2011. Why Telemarketing Remains the Unsung Hero of Lead Generation. By Kathy Tito Denise Clancey is a true luminary in the field of telesales and telemarketing. How does a sales organization reconcile all of the options?