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Putting the Social into CRM Predictions for 2012 ? Score More Sales

Score More Sales

Putting the Social Into CRM Predictions for 2012. Let’s look at an old definition, the challenges with CRM, and some predictions for 2012. In 2011-12, the addition of “social” to CRM (SCRM) integrates social tools to help business gain key insights from prospective and current customers in some orderly format. Consulting.

Lead Rank 172
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PowerViews with Craig Rosenberg: Growth Hacks & Consumerized B2B Software

Pointclear

Craig specializes in lead generation, lead qualification, and B2B marketing and sales. 2012 Trends: Social Marketing Gaining Real Traction & Growth Hacks. Social Media: Table Stakes and the Challenges Linking to ROI. Outbound vs. Inbound and the Need for Immediate Proactive Contact.

Software 187