SBI Growth

DECEMBER 2, 2013

In this post we’ll focus on the B2B Demand Generation (DG) plan. Download the 2014 B2B Demand Generation Planning template here to get started. B2B Demand Generation – Building a Base Plan. This is agile coaching; agile demand generation is no different.

Demand Generation 310

Demand Generation Demand Generation Targets Marketing Buyer Persona 310

SBI Growth

OCTOBER 28, 2013

We have included his insight as part of our 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute." Participate and learn what Doug and other forward-thinking executives are doing to make the number in 2014. Doug currently leads Covisint’s B2B Global Marketing and Communications organization.

Outsourcing Services 300

Outsourcing Services Demand Generation Agencies Lead Rank Lead Scoring 300

SBI Growth

JUNE 4, 2013

In this situation, the sales leader better be evaluating net new leads NOW. The number and quality of this week’s net new leads matters…next year. Your 2014 revenue number is already on the line. Demand Generation and Lead Management. For many of our clients, the average sales cycle exceeds 6 months.

Hiring 308

Hiring Lead Rank Lead Scoring Demand Generation Targets 308