TSE 1101: Forging An Ironclad Brand
Sales Evangelist
MAY 24, 2019
Deconstructing brand One of Lindsay's motives for writing her book was people's widely varying definitions of brand. Others assume it's related to marketing budget or television advertising. You can grab the workbook that Lindsay adapted from her book. For some people, it's the name of the business. For others, it's the logo.
40 
Let's personalize your content