Remove Analytics Remove Demand Generation Remove Distribution Remove Tools
article thumbnail

The Demand Generation Strategy Guide

Zoominfo

Messaging, distribution, reach and optimization. These are just a few pillars that define demand generation. Learn more about how a successful demand generation strategy can help to nurture the long-term relationship between your brand and customers. What is Demand Generation?

article thumbnail

The Demand Generation Strategy Guide

Zoominfo

Messaging, distribution, reach, and optimization. These are just a few pillars that define demand generation. Learn more about how a successful demand generation strategy can help to nurture the long-term relationship between your brand and customers. What is Demand Generation?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Comprehensive Guide to Consolidating Your Marketing Tech Stack

Zoominfo

In 2011, Scott Brinker compiled the first of many marketing technology “Supergraphics,” illustrating the rapid growth of companies supplying digital marketing tools. “We’re in a time of uncertainty,” says Hussam AlMukhtar, senior director of demand generation at ZoomInfo. What is a Marketing Technology Stack?

article thumbnail

50+ Best Lead Generation Tools in 2023 (Ranked & Rated)

Sales Hacker Training

Here’s a list of the best lead generation tools on the market today. These solutions range from CRM tools to exit-intentlead capture to sales management tools to marketing software and beyond. We’ve broken down the best lead generation tools into four distinct categories.

article thumbnail

How to Fix Your Lead Problem

SBI Growth

Demand generation managers, campaign managers, lead development representatives, etc. What distribution channels will be used? 2: Execution – this is the actual production and distribution of content. 3: Analytics – this is the evolution of performance. So, how will you generate more leads?

Leads 288
article thumbnail

How to Fix Your Lead Problem

SBI Growth

Demand generation managers, campaign managers, lead development representatives, etc. What distribution channels will be used? 2: Execution – this is the actual production and distribution of content. 3: Analytics – this is the evolution of performance. So, how will you generate more leads?

Leads 180
article thumbnail

Are You Tracking These Crucial Marketing KPIs?

Zoominfo

While there are countless KPIs you could track, we’re laying out the ones specifically tailored for demand generation marketers. Set your own benchmarks,” says Mitchell Hanson, director of demand generation at ZoomInfo. If not, re-evaluate your distribution strategy. Intent lift.

Lead Rank 130