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PODCAST 151: Leads Don’t Matter: Moving From a Sales-led to a Product-growth Orientation with Stephanie Cox

Sales Hacker

How to shift from marketing to sales without losing steam [14:11]. “Leads don’t matter” — Stephanie wades into the controversy [24:17]. Sam Jacobs: This week on the show, we welcomed Stephanie Cox , VP of Sales and Marketing at Lumavate. They’re not just leads and money; they’re people.

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Internet Radio - Its Time Arrived Several Years Ago!

Pointclear

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. The shows fall into 33 categories covering a wide spectrum of marketing and sales topics. Bill Godfrey of Aprimo. SLMA Radio - Since 2010. Jim Meyer of eTrique.

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Sales and Marketing Alignment: 3 T’s for a Clear Path to Success

Sales Hacker

And it’s why customer insights, revenue operations, and a platform approach are critical. B2B buyers are now in control of the information flow during the buying process, leaving sales and marketing teams to operate in the dark for most of the journey or the “Dark Funnel.” Revenue operations. Transparency. Timing . …

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Seismic Surpasses $100m in Revenue

SBI

Seismic Surpasses $100m in Revenue. Seismic, the recognized leader in sales and marketing enablement, today announced that the company exited 2018 with a run rate in excess of $100 million. Crossing $100 million in revenue is a significant moment in any software company’s history. About Seismic.

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