How to Be One-Up and Make Your Clients One-Up Too?
Smooth Sale
APRIL 15, 2022
When I was fifteen years old, I started making cold calls for a nonprofit. In Elite Sales Strategies, I share ten practical tactics to support your One-Up strategy. This article is excerpted from Elite Sales Strategies: A Guide to Being One-Up, Creating Value, and Becoming Truly Consultative by Anthony Iannarino.
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