Remove B2C Remove Lead Generation Remove PointClear Remove Prospecting
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Lead Generation Lies That are Wreaking Havoc with Your Sales

Pointclear

Last August I wrote a blog for Top Sales World titled “Lead Generation Hogwash: The Top 7 Lies.”. I detailed 7 lies to be aware of to avoid a lead generation disaster (read the blog for the specifics): Any list will do. Automated systems accurately score (prioritize) leads. More leads are better than fewer leads.

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The Why, What & How of a Lead-to-Revenue Assessment, Part 1 - The Why & What

Pointclear

Increased spending on lead generation. Invested in content generation. Purchased technology to score and nurture leads. It delivers a diagnosis and a plan of treatment to improve the health and performance of the lead lifecycle. It is a deep dive into key areas of your process: Lead and demand generation.

Lead Rank 100
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The Skinny on Lead Nurturing - 11 Experts Weigh In (part 1 of 2)

Pointclear

Brian Carroll , Executive Director, Revenue Optimization at MECLABS shared some very compelling statistics in his response: There are three types of lead nurturing programs that every marketer should take full advantage of: 1. According to MarketingSherpa research, 64% of B2C and 48% of B2B marketers send out some automated version of this.