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TSE 1281: Salespeople Love / Hate Relationship With CRM and How To Get Value From It

Sales Evangelist

He’s been with the company for 15 months and he’s had a background in enterprise software for over 25 years. He started his software sales career with Siebel System, the first enterprise CRM and from there, Kevin spent 11 years at SAP and due to an acquisition, also spent time with Oracle. What is a CRM?

CRM 52