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The Ultimate Cheat Sheet for Campaign Offers

SBI Growth

In this example, the downloadable tool includes valuable intellectual property. Download the Offer Strategy Assessment tool to drive higher campaign conversions. This happened with one of my demand generation clients. This strategy also extended to outside sales. But that’s not enough. Author: Vince Koehler.

Campaigns 310
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Building a Sales Enablement Practice: An Interview with Allego’s Mary Charles

Allego

I taught other people what I knew from my sales role and then went back in the field again. I did outside sales, then came in and taught other people. “When I moved to UNICA my role was sales ops. I help them think about the perspective of the sales rep and what questions they might have and what might be confusing.”