DiscoverOrg Sales

FEBRUARY 21, 2018

It’s no small investment to send salespeople to trade shows: Airfare, hotels, meals, transportation, and swag are just a few expenses – in addition to a lot of time. Members of DiscoverOrg’s sales and marketing teams attend about 30 events per year. As DisoverOrg’s VP of Sales, I lead our popular Trade Show ROI webinar.

Trade Show 174

Trade Show Ideal Customer Profile Prospecting Decision Maker 174

Hubspot Sales

AUGUST 21, 2023

Work Out Kinks While a go-to-market strategy isn't guaranteed to prevent failure, it can help you manage expectations and work out any kinks before you invest in bringing a product to market. That list is narrowed down by talking to sales teams from the solution provider and by testing product use cases until a decision is made.

Paid Content 98

Paid Content Top of Funnel Lead Rank Webinar Metrics 98

Sales Hacker

OCTOBER 7, 2021

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130