Babette Ten Haken

AUGUST 1, 2018

Truth be told, customer success storytelling is more than a content marketing and demand generation exercise. That is the power of Industry 4.0, the industrial Internet of Things business and operational ecosystem. She is a member of SME, ASQ, SHRM and the National Speakers Association. is available on Amazon.

Customer 51

Customer Demand Generation Agencies Hiring Demand Generation 51

Tony Hughes

MARCH 13, 2018

Be an expert and start to radiate out insights, solutions and your personality from your blog, Facebook, Twitter, Google+, an Infographic Pinterest board (design the infographics yourself), get quoted in the media via deft press releases, speak at conferences and become omnipresent everywhere a customer in your industry would go on LinkedIn.

Social Selling 63

Social Selling Ideal Customer Profile Lead Rank Top of Funnel 63

Sales Hacker

OCTOBER 7, 2021

Every industry needs sales so the education you receive working in this role can be immense. In a male dominated industry this amounted to deferring to men out of habit, even when I knew my ideas were great. Sales leader within HVAC industry. How can you become famous in your industry for your knowledge and expertise?

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130