The Pipeline ? Beware The Mixed Message ? Sales eXchange ? 138
The Pipeline
FEBRUARY 27, 2012
For example, one of the large wireless carriers here in Canada is part of a larger media company, or conglomerate, they own TV outlets and magazines. The first was a sports magazine that was a companion to their TV sport network. In this case it will have an impact on my view when it comes to renewing my wireless agreement.
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