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B2B Prospecting Data Just Keeps Getting Better

Pointclear

But new research indicates that B2B prospecting data is much more detailed these days, and includes a plethora of variables to choose from, for refining your targeting, or for building predictive models, to pick your targets even more effectively. Employees who travel internationally (Harte-Hanks).

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Taking away a marketing manager’s excuses!

Pointclear

I was sitting in a meeting of marketing and operations people when I worked at Inquiry Handling Services (long ago scooped up by Harte Hanks). Actually, this list is shorter than the one for salespeople’s excuses for not following up on sales leads. Sales management refuses to enforce lead follow-up.

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Tom Pisello: The ROI Guy: Tech Marketers May Need to Rethink.

The ROI Guy

Friday, October 22, 2010 Tech Marketers May Need to Rethink Budgets for 2011 according to new Harte-Hanks research Technology marketers are challenged today with handling proliferating marketing channels to reach and engage more overloaded, skeptical and frugal buyers than ever before.

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Is New Employee Orientation Good Business Strategy? Insights from MindTickle Research

Mindtickle

Aberdeen Group, a Harte-Hanks Company and a global thought leader in business research, has been at the forefront of exhaustive cutting-edge business research in the area of New Employee Orientation. Insights from MindTickle Research appeared first on MindTickle. Employee engagement. Bond with their team.

Hiring 40
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Is New Employee Orientation Good Business Strategy? – Insights from Mindtickle Research

Mindtickle

Aberdeen Group, a Harte-Hanks Company and a global thought leader in business research, has been at the forefront of exhaustive cutting-edge business research in the area of New Employee Orientation. – Insights from Mindtickle Research appeared first on Mindtickle. Employee engagement. Bond with their team.

Hiring 52
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Is New Employee Orientation Good Business Strategy? – Insights from Mindtickle Research

Mindtickle

Aberdeen Group, a Harte-Hanks Company and a global thought leader in business research, has been at the forefront of exhaustive cutting-edge business research in the area of New Employee Orientation. – Insights from Mindtickle Research appeared first on Mindtickle Inc. Employee engagement. Get, set, go!

Hiring 40