Remove Lead Management Remove Marketo Remove Tools Remove White Paper
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Why Marketing Management Must Master Deep Digital Analytics

Pointclear

Her time is now spent wallowing in superficial spreadsheets, managing the conflicting software results from media and a budget with a requirement for a direct correlation to revenue. AT Internet also has a wide range of white papers to guide and teach the uninitiated. So, my advice to this marketer? About the Author.

Analytics 164
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How to Check the ROI of Your ABM Strategy

Sales Hacker

Blog posts, case studies, emails, ebooks, white papers, infographics, videos, podcasts, slides, and interactive content underpin your ABM content strategy. In ABM, tech tools eat up about 20% of the total budget. Connected tools: Tech integration isn’t enough. Under B2B, you can drill down to niche-specific tools.