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Insights on Outbound Conference in Atlanta

Pointclear

The entire day was spent talking about prospecting. One of the presenters, Mike Weinberg, summed up the sentiment in the room: “Many in what’s called the Sales 2.0 movement harshly declare that proactive targeting and prospecting for new business is dead. Prospecting sets you up for everything else in sales.”.

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3 Steps for Effective Sales Lead Follow Up (none are the Hail Mary)

Pointclear

They are busy with active sales cycles, OR they operate more like farmers than hunters because they feel more comfortable tending to current and known prospects as opposed to seeking out “cold” prospects. And when you engage with them they certainly expect you to know their company, their market and the competitive landscape.

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The Slippery Slope Called Sales Enablement

Jonathan Farrington

A very well respected organization in the marketing and sales alignment business now reports that most companies have done all they can to help sales at the top of the funnel. Now what is needed, they say, is to provide support to sales people in the middle and late stages of the buying process. Sales Accepted Leads.

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Do Standardized Sales Processes Really Work Anymore?

Pointclear

Tony also served in the role of Vice President in Sales and Marketing capacities for TRW, Knight-Ridder, and Compaq (HP). in Marketing Management. Read Tony’s blog Buyerology Now for insightful commentary on the impact of changing buyer behaviors related to sales and marketing today. He holds a B.S.

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PowerViews with Jill Konrath: Changing Buyers Require Retooled Sales Reps

Pointclear

2012 Surprise: Slow Adoption of Technology Like Sales Intelligence Tools. Many of these challenges can be traced to a root cause: “Companies haven’t realized how significantly their prospects or target customers have changed, and they haven’t retooled their salespeople to deal with this. That can be through any number of channels.

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