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6 Inbound Marketing Strategies for Technology Companies in 2021 (and Beyond)

Pipeliner

Many customers now sign up for software subscriptions instead of installing solutions on-premises, and it’s easier than ever for them to switch to new vendors who offer better features or more competitive pricing. Organize a webinar. To make your webinar successful, choose a topic that your company is really strong with.

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Cold Calling Is Alive! How to Cold Call, Connect, Convert, and Crush on the Phone

Cience

Telemarketing. Cold Calling Tools CIENCE Uses. Telemarketing. Cold calling and telemarketing terms are often considered interchangeable. In our complete guide, CIENCE meticulously answers all of these questions, and many more, to solve the mystery of cold calling. Table of Contents. What Is Cold Calling? Warm Calling.

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Inbound or outbound sales—which one should you focus on?

Close.io

With inbound, the prospect does the searching, the reading of an article, the attending of a webinar, or the scheduling of a free consultation call. In fact, both techniques can be powerful tools for growing a company. Thousands of sales teams around the world use Close as their tool of choice.