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Does Swag Work as a Sales Tool? (Here’s What the Data Says)

Sales Hacker

Like any marketing or sales tool, promotional products are an investment. Our VP of Sales, Eric Hamlin, loves to cite Marcel Mauss in our sales meetings and training. . We wanted to test the effectiveness of swag as a sales tool for prospecting. for a webinar back in January to run the specific test just described.

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The Sales Association: Cold Calling Lives

The Sales Association

Just because someone downloads a white paper or attends a Webinar doesnt mean they are even remotely interested in doing a sales call. There is so much training and support for people who conduct sales face to face, but what about the phone? Steve Richard is head of training at Vorsight ( [link] ). Posted by Jeff Arnold.

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The Pipeline ? Beware The Mixed Message ? Sales eXchange ? 138

The Pipeline

For example, one of the large wireless carriers here in Canada is part of a larger media company, or conglomerate, they own TV outlets and magazines. In this case it will have an impact on my view when it comes to renewing my wireless agreement. Sales Tool. Sales Training. Dave Kahle – Sales Training. Sell Better.

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