Technology Sales & Marketing - Party Like its 1999?
The ROI Guy
MAY 4, 2006
in 2006, with annual growth in software sales leading the way at 7.0%. For historical perspective, in 2005 technology marketing spending was up 6.4%, in 2004 spending was up 5.8%, while in 2003, tech marketing spending was down 1.7%. percent of their revenue on marketing, with software vendors spending the most, at 6.5
40 
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