DiscoverOrg Sales

JUNE 8, 2017

I’ve been involved in sales enablement and lead generation since the term was just getting popularized in the B2B tech sector around 2006. And more than ten years later, the definition of what sales enablement actually is has yet to be nailed down. Ask five different sales enablement leaders, and you’ll likely get five different responses.

Lead Generation 194

Lead Generation Sales Qualified Lead Marketing Qualified Lead Lead Rank 194

CloserIQ

OCTOBER 10, 2018

Founded 2006. Founded 2006. HubSpot, a leader in inbound content marketing software, is perhaps Boston’s best-known startup. Panorama Education is a data analytics provider for K-12 school districts, seeking to improve education through comprehensive surveys and analytics. Founded 2006. 251-500 employees.

Hiring 76

Hiring Company Policies Analytics 76

Pointclear

SEPTEMBER 20, 2012

Inbound Marketing Risk: Reps Relegated to “Super Closing Machine” Role. Click to start video at this point — In response to a question about the continuing debate on the merits of outbound marketing vs. inbound marketing, Bob says they both serve a role. Sales Quotas & Optimistic Expectations for Quicker Economic Recovery.

Inbound 145

Inbound Quota Outbound Video 145