SBI

JUNE 19, 2019

Our rich account level insights, active named contacts and intent-driven services are powering new levels of performance for demand generation, ABM, sales prospecting, channel enablement and more. Revegy more than doubled net new customers from 2017 for its SaaS-based subscriptions. Michael Cotoia, CEO, TechTarget.

Account Based Marketing 50

Account Based Marketing Engineering Ideal Customer Profile Account 50

Highspot

AUGUST 18, 2020

This is the key to its success, making it an invaluable strategy for marketers searching for ways to engage customers using digital channels. The CMI/Ion Interactive study indicates this format had the highest growth in usage from 2016 to 2017. In this way, interactive content encourages engagement from the start. Know your audience.

Top of Funnel 69

Top of Funnel Revenue Buyer Persona How To 69

Sales Hacker

DECEMBER 8, 2017

The race to the 2017 finish line is in full throttle – While last minute closed deals are still trickling in, B2B organizations are researching how to shape next year’s sales strategy to align with the top sales trends that are expected to emerge in 2018. YoY Increase in CAC leading to increased reliance on channel partnerships.

Trends 97

Trends Outsourcing Services Top of Funnel Account Based Marketing 97

Sales Hacker

MAY 20, 2019

He’s also an active presence on LinkedIn teaching how to use social media to enhance your brand and assist in the buyer’s journey. I saw an opportunity to do the work that I love, which is building teams, scaling teams from demand generation through customer success. I realize now how fortunate I was.

Scale 63

Scale Intent Data Outsourcing Services Direct Mail 63

Sales Hacker

MAY 20, 2019

He’s also an active presence on LinkedIn teaching how to use social media to enhance your brand and assist in the buyer’s journey. I saw an opportunity to do the work that I love, which is building teams, scaling teams from demand generation through customer success. I realize now how fortunate I was.

Scale 49

Scale Intent Data Outsourcing Services Direct Mail 49

Sales Hacker

JANUARY 24, 2018

What are your biggest demand generation challenges? For more information on generating killer headlines, check out Buffer’s complete guide. 3 Steps to Targeting Publications Full of Your Buyer Personas. They’re called buyer personas. Identify channels where your prospects are active.

Lead Generation 85

Lead Generation Lead Rank Lead Scoring Sales Qualified Lead 85

Zoominfo

FEBRUARY 26, 2018

With inbound marketing, potential customers find you through channels like blogs, search engines, and social media. Last year, we were lucky enough to have Seth speak at the 2017 Growth Acceleration Summit—and he did not disappoint. Recommended Reading: The Success of Your Sales Email Depends on How Well You Know Your Ideal Buyer.

Top of Funnel 206

Top of Funnel Lead Rank Lead Scoring Webinar Metrics 206