Trending Sources

6 Free SEO Tools to Boost Your Search Engine Rankings

Vertical Response

’ You can create a killer website, but if you aren’t using search engine optimization (SEO) techniques, your online bleachers will remain empty. This tool shows you how a search engine sees your site. Site speed does play a role in search engine rankings, so you’ll want to double check the speed of your site with GTmetrix. SEO/SEM search engine optimization

3 Sales Tips from an Engineer Turned Saleswoman

No More Cold Calling

What do women in sales and engineers have in common? An engineer who sells? She is off-the-charts bright, with degrees in both statistics and physics, so engineering was a natural career choice. Every year or two, she switched roles—from product development, to test engineering, to design. Engineers look for solutions to problems. Engineers see patterns.

An Engineer and a Sales Rep Walk Into a Bar…

Smart Selling Tools

Quick, how many jokes can you think of about engineers and salespeople? We all know that engineers have certain, ahem, personality traits. ” Jokes aside, it’s those special traits that make for great engineers and great salespeople. What we need is an “Engineers are from Venus, Salespeople are from Mars” book to help us understand each other better.

Small Business Saturday Is America’s Economic Engine

Increase Sales

Small Business Saturday is indeed American’s economic engine. Outside of the industrial revolution which gave birth to big business, small businesses have always been the economic engine. Today’s American economy is driven by small business and today, the Saturday after Thanksgiving, is dedicated as Small Business Saturday. Small businesses reaped $5.7 billion in 2013.

Datahug. A Relationship Search Engine for Your Business.

Dave Stein's Blog

The analytics engine monitors this to build up a dynamic database and applies a powerful relationship algorithm to make the connections and undercover who knows who and how well they know them right across the company’s entire network of connections. On my last trip to Ireland  I met Connor Murphy, CEO of Datahug , and his co-founder, Ray Smith. DS: How do you do this? See screenshot.

4 Steps to Prep Your Search Engine Marketing for the Holidays

Vertical Response

If you haven’t already started planning for the holidays , it’s time to kick your search engine marketing campaigns into gear so your business can reap the benefits all holiday season long. With these 4 steps, your search engine marketing campaigns will be more prepared for the holidays than ever. October marks the beginning of holiday season for many businesses.

8 Search Engine Optimization Tips Everyone Should Know

Vertical Response

Search Engine Optimization (SEO) – Three words that can seem big and scary for most people, but SEO isn’t all the fire and brimstone it’s cracked up to be. First, you need to get into the right mindset and remember: Optimize for people NOT search engines. The post 8 Search Engine Optimization Tips Everyone Should Know appeared first on VR Marketing Blog.

Sunday Morning Blog: Sales Aerobics for Engineers

A Sales Guy

Sales Aerobics for Engineers is a great resource for anyone, not just engineers, who wants to understand the selling world better. Sales Aerobics for Engineers is a practical blog tackling real world sales and business issues. If you’re a sales engineer, a technical sales person, a technical start-up CEO or founder Babette has you covered.

100 Free Search Engine Optimization Tools for Your Biz

Vertical Response

We’re big fans of helpful search engine optimization related content and the crew over at Moz (as seen in our recent recap of MozCon ). Grab our free Beginner’s Guide to Search Engine Optimization for more helpful SEO info and sink your teeth into this tasty infographic. The post 100 Free Search Engine Optimization Tools for Your Biz appeared first on VR Marketing Blog.

Predictive Analytics as an Engine of Research and Development with New Product Launches

Sales and Marketing

Issue Date: 2015-08-07. Author: Lana Klein. Teaser: Innovation is the driving force of growth, but many new product ideas fail in the marketplace, leaving a trail of wasted time and resources. Sometimes the product idea is good but is poorly communicated. Sometimes, the idea is not that good from the start or lacks proper validation before a go-to-market strategy is crafted. read more

Tune up Your Efficiency Engine: The Big Five Health Factors for Leaders

The Productivity Pro

Good health doesn’t automatically produce productivity for leaders, but it prepares you for it. You can’t do your best work when you feel bad. You’ve noticed how sluggishly your brain works after a poor night’s sleep or a missed meal, how distracting a growly stomach can be, and how low self-esteem can create nagging anxiety. find these five most im¬portant to me: 1. Sleep.

The Potential Engine (A Note to Sales Leadership)

The Sales Blog

The Potential Engine (A Note to Sales Leadership) is a post from: The Sales Blog | S. sales organization is an engine. Your job in leadership is to get the very highest performance from that engine. But the real question is, “Are you getting the most from the engine? Sales Leadership b2b Engine goals leadership sales Sales Organization success Anthony Iannarino.

5 Search Engine Marketing Tips to Compete with the Big Guys

Vertical Response

We’ve gathered the 5 best search engine marketing tips to enable your small business to compete with the big guys. 1. Google is often times the most expensive search engine and rightly so because it gets the most traffic, but there our other more cost effective and less competitive search engines. Keyword Selection. This is an excellent way to reduce wasted spend. 2.

What Is The Engine That Drives Prosperity…And Why?

Bob Burg's Blog

Entrepreneurship is the engine that drives the economy and resulting overall prosperity. What is the gunk that slows up the engine? I must admit annoyance when hearing politicians campaign on how they will create jobs. The reason is because politicians cannot create jobs. Government cannot create jobs (at least not value-based). But they themselves are not the job creators.

Sales Is the Engine

The Sales Blog

Sales Is the Engine is a post from: The Sales Blog | S. The sales department is clearly the engine. The operations department does the real work, and the operations department is the engine. The finance department is the engine. The accounting department is the engine. Research and development is the engine. Marketing is the engine? Procurement and supply chain management is the engine. The Engine. The business itself is the engine. The secret to explosive growth  is the whole engine working properly. Ideas? Questions.

Sales 10

Top 5 SEO tips for landing page optimization

Salesfusion

Best Practices Marketing Automation Uncategorized search engine optimization The post Top 5 SEO tips for landing page optimization appeared first on Salesfusion.

Gamification: How Siemens got 23,000 engineers to learn about its brand

B2B Lead Blog

Tweet Siemens Industry , Inc., is proving that engineers just wanna have fun. Since that time, 23,000 engineering professionals have spent approximately 14 minutes with the game every time they visit the site. Engineering recruits from more than 600 universities and colleges nationwide. Recruit future engineers (there is a dearth in the manufacturing industry). Derkosh describes Siemens as a company with a strong engineering heritage. Web/Tech Engineering Gamification lead generation social mediaAnd it’s filling the sales pipeline in the process.

Top 5 SEO tips for landing page optimization

Salesfusion

Best Practices Marketing Automation Uncategorized search engine optimization The post Top 5 SEO tips for landing page optimization appeared first on Salesfusion.

Why Tactical Business FireFighting Syndrome stifles Growth

Babette Ten Haken

But empowering employees to learn the difference between engineering a fake crisis and becoming more proactive in identifying the potential for a real one. She serves manufacturing, IT and engineering intensive companies. Tactical business firefighting syndrome is a common denominator across many of the small to mid-size businesses (SMB) I work with. Right? Well, yes and no. Period.

Affiliates – Start Your Engines

Software Business Blog

Avangate is proud to launch its 2012 line of contests for affiliates that generate sales. Software is a great niche to promote as an affiliate, no doubt about that: big commissions, instant gratification for customers, easy to test & promote. But here’s another reason you may want to grow your sales through the Avangate Affiliate Network: we’re offering $8,000 worth of prizes for both our existing affiliates and the new affiliates that will join us into promoting software online. Cash prize of $1,000. iPad3 4G 64GB worth of $829. 5 x iPad3 4G 16 GB worth of $629 each.

Dealing with Toxic Clients

Babette Ten Haken

You work for a sales, engineering or software team. She is the Founder and President of Sales Aerobics for Engineers®, LLC. Babette has CROSS FUNCTIONAL COLLABORATION CUSTOMER RETENTION SALES STRATEGY LEADERSHIP SALES ENGINEERING COLLABORATION toxic client toxic clientsI have dealt with more than a few toxic clients. Have you? ”  But it isn’t. You are a fixer.

Customer Fade-away and Lost Sales Opportunities

Babette Ten Haken

She serves manufacturing, IT and engineering intensive companies. CROSS FUNCTIONAL COLLABORATION CUSTOMER RETENTION SALES STRATEGY ENTREPRENEURS & STARTUPS LEADERSHIP SALES ENGINEERING COLLABORATION TECH WORKFORCE HR STRATEGY always-on customer experience customer experience customer experience strategy fade-away customers former customers salesCustomer Fade-away happens. forgot.

Customers Expect Better and Better Customer Experience

Babette Ten Haken

She serves manufacturing, IT and engineering intensive companies. CROSS FUNCTIONAL COLLABORATION CUSTOMER RETENTION SALES STRATEGY ENTREPRENEURS & STARTUPS LEADERSHIP SALES ENGINEERING COLLABORATION TECH WORKFORCE HR STRATEGY better and better customer experience customer experience customers end user journey industrial internet of things Internet of Things IoT manufacturing

Targeting Transactional Customer Experience or Long Term Strategy?

Babette Ten Haken

She serves manufacturing, IT and engineering intensive companies. CROSS FUNCTIONAL COLLABORATION CUSTOMER RETENTION SALES STRATEGY ENTREPRENEURS & STARTUPS LEADERSHIP SALES ENGINEERING COLLABORATIONTargeting transactional customer experience (CX) can short-change your business long-term. Do you focus only on capturing periodic transactional customer experience touchpoints?

SEO Tips for 2015

Vertical Response

Get your business found by search engines and potential customers in the new year. In this two minute video, our Search Engine Optimization manager, Chipper, provides SEO tips for the New Year, including the importance of mobile, and search engines such as Bing and Yahoo! All rights reserved. The post SEO Tips for 2015 appeared first on VerticalResponse Blog.

Client Side Experience of Customer Retention Efforts

Babette Ten Haken

Babette Ten Haken is the Founder and President of Sales Aerobics for Engineers®, LLC. She has CROSS FUNCTIONAL COLLABORATION CUSTOMER RETENTION SALES STRATEGY ENTREPRENEURS & STARTUPS SALES ENGINEERING COLLABORATION client side experience customer retention customer retention strategy customersConsider the quality of client side experience for your customer retention efforts.

Top 5 SEO tips for landing page optimization

Salesfusion

Best Practices Marketing Automation Uncategorized Search Engine Optimization The post Top 5 SEO tips for landing page optimization appeared first on Salesfusion.

Why your Upselling Strategy does not make sense

Babette Ten Haken

She serves manufacturing- and engineering- intensive companies, focusing teams on creating enduring business outcomes. CROSS FUNCTIONAL COLLABORATION CUSTOMER RETENTION SALES STRATEGY SALES ENGINEERING COLLABORATION Buyers upselling upselling strategyUpselling strategy involves a technique used in sales for convincing the customer to increase the size of their original purchase.

How do you connect Customer Lifecycle to Customer Success?

Babette Ten Haken

Instead the contract is sent to the Office of Project Management, where it is scored by engineering management and prioritized. Instead the engineering team rejects the design specifications as inconsistent and error-ridden and directly contacts the customers with feedback that execution of the contract is not possible. Where does customer success enter into this sales equation? Usually

Why Tech Workforce Engagement is Key to Customer Success

Babette Ten Haken

CROSS FUNCTIONAL COLLABORATION CUSTOMER RETENTION SALES STRATEGY SALES ENGINEERING COLLABORATION TECH WORKFORCE HR STRATEGYDoes tech workforce engagement play into your workforce hiring strategy? Because if not, you could be marginalizing talented individuals from engaging in customer success and customer retention initiatives. What do you think? The choice is yours. The reason? Milestones?

Toxic Teams impact Customer Success

Babette Ten Haken

Are you a member of a toxic sales team, engineering team, customer service team, you-name-it-workplace-team? She is the Founder and President of Sales Aerobics for Engineers®, LLC. Babette has All of us have been members of toxic teams at some point in our careers. The big question is: what did I/you/we do about the situation? could write a book, huh? Read Meghan M.

Tech Workforce recalibration for Customer Success

Babette Ten Haken

Are you hiring software engineers or are you hiring customer success engineers? She serves manufacturing- and engineering- intensive companies, focusing teams on creating enduring business outcomes. CROSS FUNCTIONAL COLLABORATION CUSTOMER RETENTION SALES STRATEGY LEADERSHIP SALES ENGINEERING COLLABORATION TECH WORKFORCE HR STRATEGY Totally sponsored blog posts - 2016

Hi There, Internal Customer Retention Experts Here

Babette Ten Haken

Probably because we use a lot of technical and engineering terms which sound like a foreign language to business and sales types. We are your IT, engineering, customer service, finance, operations and R&D folks. The industrial Internet of Things flattens the sales-engineering interface®. When you traverse the sales-engineering interface®, we collaborate together.

Confessions of a Recovered Sales Hoop Jumper

Babette Ten Haken

She serves manufacturing- and engineering- intensive companies, focusing teams on creating enduring business outcomes. I admit it. I was a sales hoop jumper. Especially early on, when I was an over-anxiously sales newbie charging after seemingly unrealistic sales quotas. My life as a sales hoop jumper negatively impacted my professional development. listened. wanted to please.

Quota 66

Do you have an IoT Value Proposition?

Babette Ten Haken

Those IT, technical and engineering folks? They are the best interpreters of what is happening in manufacturing and engineering as a result of the Internet of Things. She serves manufacturing- and engineering- intensive companies, focusing teams on creating enduring business outcomes. What does your company’s IoT Value Proposition sound like? our lives with connected devices.

Team Criticism – 4 Collaboration Hacks

Babette Ten Haken

She is the Founder and President of Sales Aerobics for Engineers®, LLC. Babette has CROSS FUNCTIONAL COLLABORATION CUSTOMER RETENTION SALES STRATEGY ENTREPRENEURS & STARTUPS LEADERSHIP SALES ENGINEERING COLLABORATION TECH WORKFORCE HR STRATEGY client criticism external client internal management management criticism team criticismHow do you handle team criticism? Let’s face it.

Gaining BuyIn for an Industrial IoT Customer Retention Strategy

Babette Ten Haken

Babette Ten Haken is the Founder and President of Sales Aerobics for Engineers®, LLC. She has Companies wrestle with the impact of an IIoT customer success and Industrial IoT customer retention strategy. They have their hands full executing their current customer retention strategy. While winter may not be coming, the Industrial Internet of Things (IIoT) is already here.

Spend more time selling and less time searching

Smart Selling Tools

Salespeople can’t find the bits and pieces of information and insight they need in any one place because search engines don’t work that way. According to an interesting infographic created by CSO Insights on behalf of Lattice Engines , reps search an average of 15 sources before picking up the phone. I read a post this week by Colleen Honan of OneSource. Buyers are savior than ever.

Tools 119

HR Strategy for Tech Workforce Collaboration

Babette Ten Haken

What does execution of this strategy look like when creating a jazzed and engaged technical and engineering workforce full of raving brand ambassadors? Do decision makers ask your HR folks to dial up yet another IT, operations, software or DevOps engineer because of a large project? Before I identify some tactical buckets to focus on, let’s look at the bigger workforce picture.

SEO Success Story: How an engineering firm moved from obscurity to the #1 ranking for critical local search terms

B2B Lead Blog

This regional mechanical, electrical, and plumbing (MEP) engineering firm, like its competitors, had considered its website a glorified brochure, but certainly didn’t believe it could drive opportunity. When someone asked a follow-up question on whether they needed search engine optimization (SEO), Kelly answered no. Attain buy-in from leadership. Prepare an RFP. Do your research.

Media 15